*Marcelo Burlon*, a Patagonian transplant, took over Menswear-Meca Milan under the moniker *County of Milan*. A modernday blend of nightlife, music and it owns clothing line, *County of Milan* has become a global phenomenon. Bureau Borsche was asked to re-structure and re-design the entire visual brand identity of *County of Milan* after its first five years of exponential growth. Clean typography pairs with a bold and abstract icon referring to *Mr. Burlon’s* country of origin and its native sy
