Smart way of fusing an icon with the type inside a the "i" and "l" form the top half of a pencil. yet effective - designed by Reghardt Grobbelaar. ONE small triangle, reinforces the idea of the 'pencil' by making to 'L' and 'I' look like a pencil
It has a great tranquil, soft beauty. I love the simple black & white color scheme. I especially love how the only thing black are the tree branches,so with the white fill of the A & the white background, it's creating great negative space.