Like all forms of prejudice, speciesism is UGLY and HURTFUL. Despite what society teaches you, harming others for your own pleasure is always wrong. Unlearn what you've been taught. Live the Golden Rule. Be vegan.
it's not giving up animal products that is difficult being vegan means that you live among the people who endorse the cause you are fighting against. The post difficult part is that you can't force people to care.