Business Branding Through Characterization Guide [Infographic]. What does your brand stand for? Knowing how to characterize your brand is another way of defining what your brand stands for. Most brands fall into one or a blend of these 12 character types.
Millennials and Your Website: How to Make Your Domain a Magnet to Gen Y
The psychology of successfully marketing to millennials and how they compare to other generations: The younger demographic has huge spending power, but getting your messages to and connecting with them can be an uphill battle. This infographic can help.