using only warm colours creates a feeling of softness to such an extent that it almost looks like candy wrapping. this is something i do not wish to achieve with my illustrations, emphasising the need for the contrast between a war and old colour.
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Cambridge University, NWCD Place Brand Identity. Created at Bostock+Pollitt. Simon Anderson is a multidisciplinary designer, creative director, and founder of Make Lab, a design studio based in London working in brand identity, design and art direction. www.simon-anderson.co.uk | www.make-lab.co.uk