Behavioral economics

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Traditional economics views humans as robotic machines who make calculated decisions based on logic. In contrast, behavioural economics views humans as irrational and emotional beings who ar…

Pic via @mhallsworth and @primedecision Interesting infographic/poster on the big strands of behavioural economics for those thinking about behaviour change. Here's the thing: 7 of the 8 strands captured here are to do with the individals and their individual cognitive...

MIND GAMES! Ever felt the adrenalin rush of getting someone to do exactly as you'd planned? Learn how to use some of the most powerful psychological tricks to incentivise students in week 5 of the #SmarterLectureProject.

Here are 18 of the most common mental mistakes in business and investing. Make sure to learn from these cognitive bias examples to make better decisions.

Behavioural Design is all about creating the right environment for people to make a decision or take action towards their goals. It can be applied to encourage a desired behaviour, to stop unwanted…

I came across an interesting graphic which shows how several of the topics in behavioral economics are grouped together. Biology often employs a similar charting technique to show groups of species…

I’m honoured to have an article in this month’s MPI One+. A quick recap of the article can be found below.

Hey, that title looks familiar! The graphic, however, is terrific: click for larger graphic Source: Six ways our brains make bad financial decisions DAN ARIELY AND NINA MAZAR The Globe and Mail January 25 2013 http://www.theglobeandmail.com/report-on-business/rob-magazine/six-ways-our-brains-make-bad-financial-decisions/article7859455/

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