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Value Proposition Design  |  How to create products and services customers want  |  by Alexander Osterwalder on issuu - Sept 2014. If you like UX, design, or design thinking, check out theuxblog.com

Value Proposition Design How to create products and services customers want by Alexander Osterwalder on issuu - Sept 2014

The stage, touchpoint, actions, and questions template is seen in a lot of Xmaps including adaptive path.

The stage, touchpoint, actions, and questions template is seen in a lot of Xmaps including adaptive path.

Primary Intelligence | 15 Powerful Customer Journey Maps

A chart tool that allows you to identify the different stages of your customer's journey across 5 phases: Discovery/Research, Evaluation/Comparison, Decision/P…