Digital menu boards: The perfect value combo for operators and consumers alike
In addition to creating live interaction between a restaurant and its customers, menu boards also create real opportunities to build brand awareness while influencing customer behavior. How can digital signage help operators take advantage of those opportunities?
8 near-future trends set to change out-of-home advertising
The out-of-home industry is set to evolve more rapidly as mobile convergence, developments in digital platforms and data sources are changing perceptions of the industry. What does that mean for the digital signage and digital out-of-home?
Interactive digital signage: Finding the key location
Proper screen placement is often overlooked by businesses and organizations during digital signage deployment, but a good placement strategy is necessary to achieve success.
From kindergarten to college, digital signage is transforming education
There's an old saying that students get what they take from their education. While that is partially true, both K-12 schools and colleges can take many steps to ensure more students are engaged with the curriculum and arm themselves for success in the workforce.
Digital signage is the new normal for travel and hospitality
Springtime marks the unofficial start to the annual travel season, so for the next five or six months airports, train stations and other major transport hubs will be busier than usual. Fortunately, travel hubs across the country and around the world are upping their game with digital signage to help ease the pain.
Digital signage and social media: The best of both worlds
Have you ever wondered about combining the best of digital signage with the best of social media? It's an idea that many businesses are considering, because it offers customer engagement, dynamic content and a new communication channel unlike any other.
Banking Solutions - Gaian’s digital signage integrated with live TV feed effectively engages customer experience, while enabling banks to cross-sell and up-sell products/solutions like insurance, financial products, loan products, and other value added services. It provides the ability to deliver localized content and manage all the content from a centralized location, making it a successful communication strategy for banks.
Using digital to its potential wins customers over and over again
One-size-fits-all messaging simply doesn't work anymore. How can digital billboards and digital signage increase consumer loyalty as well as advertisers' bottom lines?
Can workplace communications provide Facebook levels of value for your company?
How much are good workplace communications really worth? See how digital signage and tablet and smartphone products that allow employee-management communications can prove invaluable for companies.
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