By Bestselling author of The Long Tail, Chris Anderson comes Free the Future of a Radical Price, a demonstration of how businesses can often profit more from giving things away than they can by charging for them,
At the surface there's not a single word about social media in this one. But Giddens theories about expert systems tells a lot about our modern society. Translated into social media there's a lot of thoughtful insights to understand for example mass collaboration.
Joe Trippi was the campaign leader for Howard Dean in the democrats primary election Dean wasn't nominated in the end, but Trippi's online work made way for Obama's social media success four years later.
Nordic Choice Hotels (2010 - present). Probably the best employer in the world! Began at the online department as one of three in 2010 and we really did EVERYTHING within digital. Was there when the e-com department started and now I work as Social Media Manager, finding myself once again doing EVERYTHING within social.
Self employed and various Did some freelancing while the job market tried to recover from the IT bubble blow. During this time I also worked in a school, drug factory (the legal kinds) and a café in Visby.